How to create a post in Sociuu
Start by inserting a link
Copy and paste URL/link into the box. Thumbnail images, headline and metadata is automatically included. This is the external presentation of the content so it is possible to choose or upload a different picture, edit headline or edit meta text.
2. Choose platform
Choose one or more of your preferred social media platforms. Your preferences is included in your colleagues’ mails and will guides them to where the content is to be shared.
3. TAG MANAGEMENT
Firstly, make sure that your landing pages are set up within your tag management system for the tracking to work correctly.
In Sociuu, you can then use the built-in tag management for Google Analytics, Adobe Analytics, Matomo (Piwik) - and in addition possibilities for custom tagging. Stats for content shared by employees can now seamlessly be included in the analytic tool by choice, and use cases are many:
Measure EA driven traffic from SoMe to Web
Include EA in the social media dashboard
Compare existing channels and campaigns with EA efforts
Adjust overall paid/organic based on data from EA
Get unique insights on performance on content and formats - And much more!
Be aware that you can only tag owned content/landing pages to follow the traffic and thereby not third party content.
4. Post description
Write a post titel and personal mail description to your colleagues. This will only be seen by your colleagues and is not included when sharing the content on social networks.
5. Custom e-mail values
Custom email sender: write an eye catching email subject to increase the mail open rate.
Custom sender: Insert name if you send it on behalf of a colleague. Otherwise, you will appear as sender.
Now you are ready to create post and invite colleagues to share…