Post effectiveness Open Rate
In Sociuu, you can see your total engagement and open rate over time or select a period to see a filtered view. Place the curser on the bubbles and you will have a details description of invites, engagement and open rate.
· Bubble size: The large bubbles indicates the amount of invites: Large bubbles many invites, smaller bubbles few invites.
· Vertical axe: Engagement rate
· Horisontal axe: Open rate
How to read the chart:
Top right corner (High engagement/High open rate) best performing content
Top left corner (High engagement/Low open rate) Resonates well internal, content may not be clickable e.g. video or it is not well received by the external audiences
Bottom right (Low engagement/High open rate) Resonates well externally but not internally
Bottom left (Low engagement/Low open rate) Is not well received by employees or audience